雅思作文广告类词伙范文-豆柴文库

您所在位置：网站首页 / 雅思作文广告类词伙范文.docx / 文档详情

免费试读已结束，剩余 2 页请下载文档后查看

20 金币

下载文档

/ 7

下载提示

如果您无法下载资料，请参考说明：

1、部分资料下载需要金币，请确保您的账户上有足够的金币

2、已购买过的文档，再次下载不重复扣费

3、资料包下载后请先用软件解压，在使用对应软件打开

文本预览

Advertising

Adjectivestodescribeadvertising


Otherrelatedwords
childandadvertisingChildrennowadaysareexposedtomoreandmoreadvertsontelevision.Manypeoplebelievethatthisrepresentsaproblembecauseyoungpeopleareeasilyinfluencedbytelevisioncommercials.Onedangerthispresentsisthatchildrenwillactuallybelieveintheexaggeratedclaimsfrequentlymadeinadvertisements.Thisisparticularlyseriousinthecaseofadvertsforproductssuchasjunkfoodthatareactivelyunhealthy.

Formsofadvertising
Inthemodernworld,weareinundatedwithadvertisinginmanydifferentforms.Thereare,ofcourse,theobviousexamplessuchastelevisioncommercials,radiospots,billboardsbytheroadsideandtheneonsignsthatlightupthecitiesatnight.Inadditiontothese,however,thereareotherlessevidentwaysinwhichcompaniesattempttopromotetheirproducts.Forexample,whenyousitdowntowatchafootballmatch,youwillseethelogosandslogansofcompaniesthatsponsortheshirtsorevennowadaysthestadium.Productplacementworksinmuchthesamewayinthecinema.Youthinkyouaresittingdowntowatchafilm,butadvertisingagencieswillmakesurethattheirclients'latestproductsareondisplaytoo.

Howadvertisingworks
Advertisingworksinmanydifferentways,butitissafetosaythatmostsuccessfuladvertisementsareinsomewaymemorable.Unlesswecanrememberwhattheadvertwasaboutit,itfailed.Likewise,manyadvertstrytomaketheproductorserviceseemglamorous:thismaybeachievedbygettingastarfromtheworldofentertainmenttoendorsetheproduct.TheideaisthatifBradPittsaysthatheusesthisshavinggel,thenmenallaroundtheworldwillfollowsuit.Finally,thereisthecategoryofthewittyorhumorousadvert-acleveradvertcanmaketheproductitselfseem"intelligent",evenwhenitisnomorethanawashing-upliquid.

Theregulationofadvertising
Thereislittledoubtthatthereshouldbesomeregulationofadvertising,butitisunclearwhoshouldberesponsibleforthisandhowtheregulationsshouldapply.Oneonelevel,inthefreemarket,companiesshouldbeallowedtopromotetheirproductsandservicesastheyseefit.However,therearesurelysomeinstanceswhenitwouldbeinappropriatefortheretobenorestrictionsonadvertising.F